Los Angeles Photographer: Fashion, Beauty, Commercial & Modeling LA & NY- Jo Liu

Thanks for visiting our site. Finding good New York and Los Angeles photographers can be
difficult, and there are many amateurs and professionals from whom to choose. We offer a
wide range of photo services and packages from fashion portraits and LA models headshots
to complete advertising and commercial projects. So, whether it is a look book or catalog
for your new apparel line or portraits to treasure for a lifetime, we would love to discuss
your project and help you make it happen.

We also offer Los Angeles modeling packages to talent looking to begin a new commercial
or high fashion career or to supplement an existing portfolio.

Below is a breakdown of the services we offer. View our work and call with any questions
or to get started on the photos you need.

Advertising Photographer Los Angeles & New York

Full Advertising Campaigns by LA Photographer

We are a full service studio located in Downtown LA with years of experience in collaborating
with advertising agencies to create dynamic, beautiful and captivating images. Our crew of
industry experts ensures that every detail from the first layouts to the last retouching goes
smoothly. We pride ourselves on completing all of our work to the agency's specifications
on time and on budget.

Photography for Apparel & Clothing Designers

Whatever your experience in the LA apparel scene, Jo Liu can deliver professional photos
for your catalog, fashion look book, linesheets or posters for the Magic Show to help take
your lines to next level and get attention with buyers.

Press Kits, Headshots & Promotional Materials for Entertainers & Musicians

Jo has collaborated with many artists to make unique and eye-catching portfolios or photos
for music CD's or album covers and press packages for TV hosts, actors, entertainers,
comedians and musicians across the U.S.

Beauty Photography LA & NY

Hair Care, Skin Care & Cosmetics

Beauty photography requires a sensibility that few photographers take the time to cultivate.
Unlike headshots or portraits, beauty for cosmetics, skin care or jewelry must be lit and
directed uniquely each time and can never be formulaic or cookie-cutter. We specialize in
beauty photos that fully demonstrate the quality of your product.

Models Headshots by Los Angeles Photographer, Jo Liu

Aspiring and working models often overlook one of the most important shots in any modeling
portfolio, model headshots. An actress headshot on your zed card simply will not promote you
as well as a professional photo created to represent an ad or a tear sheet. Often, an acting
headshot may hinder your advancement by appearing less serious or even unprofessional
from an agency's point of view.

Fashion Photographers Los Angeles & New York City

High Fashion Advertising & Magazine Editorials

We love to play when we work and nothing is more fun than experimenting and creating
something new, edgy and high fashion. So, if you want to get creative on your next ad
campaign or design project, we would love to play with you.

Commercial Print & Lifestyle Photo

LA photographers are known for their ability to shoot dynamic and captivating commercial
images that sell products, and Jo Liu is one of the best. She blends commercialism with
edginess and high energy to provide clothing and apparel clients with ads that sell to a
broad spectrum of clients rather than a single target or niche.

Portfolio Modeling Photographer Los Angeles, San Diego & Las Vegas

Model Portfolios for Agency Submission

Starting a New York or Los Angeles modeling career? Perhaps you have experience in the
industry but need new model photography to approach a larger agency or to branch out to
a new market. Jo has been the first photographer for many models who went on to be
signed by agencies in LA & NY and to have successful careers. She works regularly with
the top agencies including Ford, Elite and Wilhelmina, and she knows what they are looking
for in model headshots and modelling photos.

Zed Cards ( Comp Cards ) & Modeling Portfolio Photography for Agency Models

Clients often book talent based solely on the strength of the model photography in a portfolio.
Weakimages with unflattering lighting or too much retouching can draw attention away from
a beautiful face or perfect model's body. Special attention should be paid to the zed card,
which is often all that photographers and potential clients have to remember of you at the end
of the day. The five pictures that ultimately represent you on your comp cards should show
range while also being of consistent quality. Shooting your portfolios with Jo is a great decision
when you are looking to build a book and zed cards that demonstrate that you have the look
and can work the camera.

Booking Jo Liu

Our photo studio is open Monday through Friday from 10 AM until 6 PM and appointments
are required. Give us a call at 213.309.7681 for scheduling. We are available across the
country or internationally. A partial list of available cities follows: LA (Hollywood, Beverly
Hills and all the rest), New York, Chicago, San Francisco, San Diego & Las Vegas. Contact
us to inquire about your city.